GoodRx is launching GoodRx Companion, a $14.99-per-month subscription aimed at easing prescription and routine-care costs. The program bundles free or low-cost generic drugs, telehealth visits, discounts on labs and imaging, plus dental and vision savings—arri
For consumers trying to stretch a health-care budget, the math has gotten harder. GoodRx is betting that a single monthly bill can make that burden feel more manageable.
The company has launched GoodRx Companion, a subscription program priced at $14.99 per month. The Santa Monica. Calif.-based digital platform says the new offering is designed to pair prescription savings with online care and discounts on routine services as Americans face rising healthcare costs and inflation.
GoodRx says about 25 million U.S. consumers use its platform each year, and the new membership is meant to meet demand for “broader subscription” options as people navigate health care.
“GoodRx Companion is an important step in our evolution toward building a broader subscription model built for the way consumers are navigating healthcare today,” Wendy Barnes, president and chief executive officer of GoodRx, said in a news release.
The program arrives after a major shift in affordability support under the Affordable Care Act. Many Americans lost what was called “enhanced” premium assistance at the end of 2025 for health insurance through the ACA. Congress did not reinstate the assistance in 2025; the enhanced premium assistance were enacted in 2021 during COVID-19 pandemic disruptions.
That gap in assistance has left many people facing higher premiums for their ACA plans—or, for those with employer-sponsored coverage, higher costs. To stay afloat, the reporting says many have chosen plans with higher deductibles and other out-of-pocket cost-sharing.
GoodRx Companion’s pitch is built around predictability. The company says it drew on its pricing capabilities, retail pharmacy relationships, and consumer experience built over more than a decade to launch the service aimed at making care more affordable.
Since 2011, GoodRx says it has helped Americans save more than $100 billion on the cost of their medications.
But the announcement lands in a climate of scrutiny for the company itself.
In 2023. the Federal Trade Commission said GoodRx shared information about users’ health conditions and prescription drugs with digital advertisers like Facebook and Google without permission and contrary to what it told users in its privacy policy. GoodRx settled with the federal agency that same year, agreeing to pay a $1.5 million civil penalty. Under the settlement, the company is prohibited from sharing users’ health data with applicable third parties for advertising purposes.
GoodRx said it admitted no wrongdoing, and that the FTC focused on an old issue that had been proactively addressed three years before the government inquiry began.
The subscription now lays out specific components—starting with prescriptions. GoodRx Companion includes prescription savings: more than 200 common generic medications at no cost, with hundreds more available for less than $10, available at nearly every pharmacy nationwide.
Online care is part of the package, too. The program offers $19 telehealth visits on GoodRx Care for common needs such as UTIs, skin care, flu and other routine conditions.
Dental and vision discounts are also built into the membership. The company says there are savings for dental services including cleanings, exams, X-rays, crowns and other dental services. For vision, the offering includes discounts on eye exams, glasses, contact lenses and laser eye surgery.
GoodRx Companion also targets another often-uneven category of costs: lab and imaging. The company says it provides significant savings on common lab and imaging services such as MRIs, CT scans, ultrasounds, comprehensive wellness labs and hormone panels.
Taken together. GoodRx is presenting the subscription as a way to turn separate. unpredictable expenses—medicines. doctor visits. tests and routine care—into a more consistent monthly tradeoff. The pressure that pushed consumers into that calculation is not abstract: the end of enhanced ACA premium assistance at the end of 2025 left many households absorbing higher premiums or shifting toward higher deductibles and other out-of-pocket cost-sharing.
Still, any consumer evaluating the new plan also has to weigh the company’s past regulatory dispute. The FTC settlement established limits on how GoodRx can share health data for advertising purposes. following the agency’s 2023 findings that information was shared without permission and contrary to privacy statements.
GoodRx Companion is positioned as a savings tool, but the business model sits alongside that compliance history—an issue consumers may consider just as closely as the list of benefits.
GoodRx Companion $14.99 plan telehealth visits generic medications lab and imaging discounts dental vision savings ACA premium assistance FTC settlement health data privacy