LinkedIn will – LinkedIn says it is taking new steps to reduce the reach of “AI slop,” low-effort posts and comments that feel polished but add little original thought. The platform is building detection systems with its editorial team, trained to spot content that lacks pers
For weeks. LinkedIn has been flooded with posts that look immaculate and sound rehearsed—workplace takes stretched into five neat paragraphs. delivered with the confidence of someone who never actually had to do the job. The comments follow the script too: robotic applause, repetition, and little real added value.
Now LinkedIn is calling that problem “AI slop,” and it is building a response around one idea: clean writing isn’t the same as real insight.
The platform says its new approach is aimed at low-effort. AI-generated content that can look polished on the surface while offering little originality. expertise. or lived perspective. LinkedIn’s Laura Lorenzetti says AI can be useful for refining language. but posts and comments still need to reflect the person behind them. To make that distinction. LinkedIn says it is working with its editorial team to create technology systems that can identify signals of generic AI content.
Those systems are being trained to separate posts that add perspective, context, or expertise from posts that feel repetitive, polished, and empty.
LinkedIn’s plan doesn’t stop at full posts. The company says the system will recognize and act on comments created at scale using automation tools—comments that include little to no human involvement. It is also targeting replies that simply restate the original post without adding anything of substance.
When LinkedIn detects AI slop, it says the goal isn’t punishment for every AI-assisted post. Instead, the focus is to make AI-generated content less present. The platform says that when such content is detected, it will be less likely to be distributed beyond the poster’s immediate network.
Early testing looks like a meaningful start. LinkedIn says its systems correctly identified generic content 94% of the time. The company also says members are already seeing fewer of these posts from outside their networks.
Verification is part of the broader effort to reduce bot-driven noise and fake AI profiles. LinkedIn says it has more than 100 million verified members, and it expects this to help limit the kind of exhausting AI clutter that can take over feeds.
LinkedIn isn’t alone in gearing up for the wave of AI-generated content. The company points to other platforms, including Meta and YouTube, as also readying tools to fight the avalanche.
The outcome will be simple to watch: whether the polished emptiness gets less reach, and whether the feed starts feeling more like it’s written by people who have something to say.
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