Bethenny Frankel called her Hamptons-style “uniform” a maxi dress moment in a white Aritzia look she says she wears for summer. Now an Amazon shoppers’ favorite—the Prettygarden A-Line Swing Maxi Dress—offers a similar vibe for $46.
Bethenny Frankel didn’t just post a summer outfit—she built a whole “uniform” around it.
In a recent Instagram video. the Real Housewives of New York City star showed fans her warm-weather look. saying. “It’s a uniform. it’s actually my uniform.” She twirled around in a white. beach-ready Aritzia maxi dress. styled with a Sunshine Tienda sunhat. Steve Madden platform sandals. jewelry. and sunnies. The piece she spotlighted most was the dress itself: an easy, breezy maxi priced at $168.
But Frankel’s $168 Hamptons vibe has an easier-to-shop doppelgänger. An Amazon option— the Prettygarden A-Line Swing Maxi Dress—costs $46, which is $122 less than Frankel’s pick. The similarities are what make it so compelling: a crisp white look. a cinched waist. a flowy fit. spaghetti straps. and a long skirt.
Where the Amazon version gets its edge is in the bodice. Frankel’s Aritzia dress includes stretchy paneling in the back. while the $46 Prettygarden dress features a smocked bodice as the main event. The entire top has stretchy capabilities, designed to fit the body closely. Reviewers also point to a basque-waist design that’s meant to create a longer, model-tall silhouette.
The Prettygarden maxi is made with 100% cotton. and that fabric is a big part of why it’s built for warm days. The airy silhouette is intended to help prevent overheating. whether you’re headed to a farmers’ market or out for a date night. Shoppers describe the feel as soft and lightweight, and even cooling.
One Amazon shopper wrote. “I absolutely love this white garden dress. ” adding that “The fit is just right. flattering without being tight.” They also said. “Cotton fabric is incredibly soft and breathable. perfect for warm days outside. ” and called it “comfortable enough to wear all day.” Another reviewer compared it to higher-end options. writing. “This dress is a steal as I’ve seen almost exact same dresses double the cost at boutiques. ” and praising “adjustable straps” along with “the smocked top with a flattering V detail at the waist.”.
The dress comes in over ten color options, but Frankel’s Hamptons “rich” energy is the reason the white option stands out. The styling paths are flexible, too: the dress can be dressed down with a denim jacket and sneakers, or worn with a sunhat and platform sandals—mirroring Frankel’s approach.
If you want the look without the $168 price tag, the Prettygarden A-Line Swing Maxi Dress is available now for $46 and, as described, won’t be around forever once people catch on.
Bethenny Frankel Hamptons style Real Housewives of New York City Aritzia maxi dress Prettygarden A-Line Swing Maxi Dress Amazon deals summer dress white maxi dress Sunshine Tienda Steve Madden platform sandals