Josh Kroenke’s faith in Mikel Arteta—shown through direct conversations and regular attendance—has become a talking point as Arsenal celebrates winning the Premier League title. A remark about stability at the club’s lowest point, and a trust-based exchange th
In the run-up to Arsenal’s Premier League celebrations, one detail keeps getting replayed in the same place: the man on the owner’s side who didn’t just watch from afar.
Josh Kroenke. long seen as the more visible member of the family at the club. has been spotted at key games across different competitions this season. He was even in attendance for Arsenal’s most recent game against Burnley—just one day before the Gunners won the Premier League title. For fans used to seeing his father. Stan Kroenke. keep a low profile. Josh’s approach has looked different: he has put his face out there at Arsenal more often than Stan. and he has leaned into the relationship rather than treating it like something to manage from a distance.
Part of why that matters now is where it started. Early in Mikel Arteta’s time at Arsenal. things were so grim that Arsenal were once bottom of the Premier League—described as “rock bottom.” In that moment. it would have been easy for Josh Kroenke to overreact. to throw in the towel. to force a change. Instead. he chose a different move: he took an active role by attending an Arsenal training session and opening dialogue with Arteta.
The exchange is remembered with unusual specificity. Kroenke told Arteta, “We need some stability,” adding that he was “annoyed that there were so many people trying to fracture the group.” Arteta’s reply came straight back: “You have experienced that a lot.”
Then Kroenke laughed. and the conversation landed on a principle that feels even more pointed as Arsenal’s results catch up with the plan. Kroenke said, “The only guys you can trust are the ones in the room with you. That’s all I know.” Arteta responded. “That word [Trust] is very rare to find.” Kroenke concluded. “Very much. but onward we go.”.
The tone of that dialogue—stability, trust, and the refusal to break the group—has become the thread many supporters say connects to what happened next.
There is also the broader reminder that Kroenke’s involvement wasn’t only private or occasional. Josh Kroenke was featured in the All or Nothing documentary that aired on Amazon Prime early in Mikel Arteta’s time at Arsenal. And over the last few years. his role has been described as more proactive. not just symbolic—seen in his presence at matches and in that willingness to talk directly when the club was at its lowest.
To be sure, the story doesn’t pretend there was no friction. Arsenal fans protested to get the Kroenkes out of the club. The same narrative now being circulated insists that fans “didn’t do anything wrong” in doing so—but also asks readers to look back and connect the dots. In hindsight. it’s argued that Josh Kroenke may have been acting with Arsenal’s best interest at heart for some time now.
Under Arteta, the club’s culture has been set up to win, and the claim is not treated like abstract optimism. It points back to that decision—when the pressure was at its highest—to trust Arteta instead of reacting to the collapse around them.
If the conversation at the bottom of the table sounded like a gamble, the final outcome has made it feel like something else: a moment where trust was chosen, and the next chapter followed.
As Arsenal moves forward from this title-winning season, one storyline keeps returning to the same hinge: Josh Kroenke picked a direction at the exact point where panic would have been the easier option, and Arsenal—built on that stability and trust—went onward.
Josh Kroenke Mikel Arteta Arsenal Premier League title Burnley All or Nothing stability trust