Florence Pugh was named an ambassador for Bulgari on May 18, with a new portrait series featuring Tubogas and Serpenti jewelry pieces—and the Oscar-nominated actress is balancing the role with major upcoming film and TV releases.
Florence Pugh’s Monday didn’t just end with a calendar flip—it came with a new title attached to her name. On May 18, the iconic Italian jeweler Bulgari announced that the Oscar-nominated actress has been named its ambassador.
Bulgari marked the moment with a fresh series of portraits. In the images, Pugh wears jewelry from Bulgari’s Tubogas and Serpenti collections, leaning into the brand’s signature mix of sharp design and bold sparkle.
Among the pieces featured are a Tubogas 18kt Yellow Gold Bracelet Set with Pavé Diamonds, a Tubogas 18kt Yellow Gold Ring Set with Pavé Diamonds, and a special-edition Serpenti Tubogas Studs Capsule Single-Spiral Watch.
Pugh’s wording made it clear the partnership is more than a photo campaign.. “Becoming a Bvlgari ambassador is about more than wearing extraordinary jewelry,” she says.. “It’s about being part of a legacy that celebrates fearless female artistry, where every creation tells a story.. I’m honored to partner with a Maison that allows me to express my individuality while embodying its spirit.”
The timing lands during a packed stretch for Pugh. She has an upcoming release tied to Netflix’s East of Eden series, along with films including Dune: Part Three and Avengers: Doomsday.
Her schedule also includes a new screen adaptation: last week, it was announced that Florence Pugh will star in the upcoming adaptation of Matt Haig’s popular novel The Midnight Library.
Outside the work, the buzz hasn’t slowed either. This past March, she made her relationship with fellow actor Finn Cole Instagram Official, adding another real-world headline alongside the career momentum.
For now, the ambassador announcement adds a fresh chapter—one that pairs Pugh’s recognizable style with Bulgari’s iconic collections, and arrives just as her next wave of roles is already lining up.
Florence Pugh Bulgari ambassador Bulgari Tubogas Serpenti East of Eden Dune: Part Three Avengers: Doomsday The Midnight Library Finn Cole