ASICS has already launched its Day of the Dead running shoe, but there is only one way fans of this limited-edition sneaker can get it.
ASICS’ exclusive shoe launch
ASICS dropped an exclusive GEL-NIMBUS 28 Day of the Dead running shoe for $170. It’s available in a black-and-lime-zest colorway covered in sugar skulls and offered in men’s and women’s unisex sizes. It is a members-only, limited-edition style.
ASICS “Day of the Dead” GEL-NIMBUS 28 Running Shoe
$170
NEW! ASICS Exclusive!
$170 at ASICS
Even though this Day of the Dead running shoe is only available to OneASICS members, you can still get it now.
How to get ASICS’ Day of the Dead Shoe
To get first dibs on ASICS’ GEL-NIMBUS 28 Day of the Dead sneaker, you need to sign in to your OneASICS account. This will give you immediate access to add the shoe to your cart.
Not a OneASICS member yet? You can sign up for a free OneASICS membership online instantly to scoop up this member-only shoe design. As a OneASICS member, you’ll get free shipping on orders over $50, free returns, member-exclusive offers, member-only styles, birthday rewards and more perks.
What is the Day of the Dead?
The Day of the Dead is a Mexican holiday that celebrates and honors the lives of deceased family members and friends. It’s held on Nov. 1–2, 2026.
Skeletons are a major part of the Day of the Dead, as they symbolize that death is a natural part of life. Unlike Halloween skeletons, the Day of the Dead skeletons are joyful, colorful and playful, and are used to remember those who have passed on.
What do podiatrists say about ASICS?
Several ASICS running shoes have earned the American Podiatric Medical Association’s Seal of Acceptance for their foot health benefits, including:
- GEL-CUMULUS 28 ($145)
- GEL-KAYANO 33 ($170)
- GEL-NIMBUS 28 ($170) (This is the Day of the Dead shoe style)
- GT-2000 14 ($110, instead of $140)
- GT-4000 4 ($140)
Which is better, HOKA or ASICS?
Deciding between ASICS or HOKA sneakers depends on personal preference. Both sneaker brands produce ultra-comfortable shoes that are podiatrist-approved.
HOKA’s known for its top-rated Bondi 9 and Clifton 11 sneakers, while ASICS’ famous running shoe styles include the GEL-KAYANO 33, GEL-NIMBUS 28 and GEL-CUMULUS 28.
What does ASICS actually stand for?
ASICS stands for “Anima Sana In Corpore Sano.” This is a Latin phrase that translates into “a sound mind in a sound body.”
This is a fitting tribute as after 75 years, ASICS continues to follow the beliefs of its founder Kihachiro Onitsuka. He believed that “movement had the power to lift spirits, project positivity, and propel people and whole communities forward.”
Shop even more ASICS running shoes here.