Ed Sheeran’s Craven “Neutrality” Is a Watershed Moment for Mainstreaming Palestine Solidarity

It has been an excellent 48 hours for Schadenfreude.

Unprincipled pop star Ed Sheeran dropped principled pop star Macklemore from his U.S. stadium tour, following pressure from rabidly pro-Israel billionaire stadium owner Robert Kraft over Macklemore’s wholly anodyne on-stage calls to free Palestine.

Macklemore has been loudly calling for an end to the genocide for over two years; it was only when facing the loss of future revenue that Sheeran asked his longtime friend to leave the tour.

Now, Sheeran is in a well-deserved pickle.

Every single one of his other support acts, including his backing band Beoga, have quit the tour in solidarity with Macklemore. Finneas, Danish group Lukas Graham, Aaron Rowe, and Beoga explicitly condemned the silencing of Palestine solidarity.

“I have decided to withdraw from my upcoming tour dates with Ed Sheeran. I stand with Palestine and its people,” Finneas said in a statement.

Meanwhile, Sheeran has been widely lambasted for his spinelessness.

“Imagine being a Palestinian kid and seeing he did a concert for Ukraine but when over 20,000 Palestinian children are killed he’s silent,” wrote beloved children’s entertainer Ms. Rachel on Instagram, referencing Sheeran’s 2022 performance raising funds for Ukraine after Russia’s invasion.

The backlash facing Sheeran has been a pleasure to observe. Seeing unscrupulous claims to purported apolitical neutrality revealed as hypocrisy and cowardice is validating.

Something bigger, too, may be unfolding. The response to Sheeran could mark a long, long overdue sea change in popular culture around Palestinian solidarity.

Under the current paradigm, speaking out against Israel’s genocide and occupation has been extremely costly for celebrities. The case of Macklemore and Sheeran should herald an era in which, instead, devaluing Palestinian lives is deemed a career liability.

“The reason most famous artists continue to stay silent on the genocide in Palestine is simple: they’re afraid speaking up will lose them money,” wrote comedian Sammy Obeid on X. “So the solution is simple: make their silence even more unprofitable.”

The logic of economic boycotts — from South Africa to the Palestinian-led Boycott, Divestment, and Sanctions movement — is to extract material costs for participation in oppressive regimes.

Sheeran is not a BDS target. The movement is explicit about only targeting select corporations and institutions that “play a clear and direct role in Israel’s crimes against Palestinians.” But l’affaire Sheeran, as it has unfolded so far, may nonetheless affirm the logic of BDS.

The point is that Sheeran’s actions once again treated anti-Palestinian censorship as an uncontroversial norm, and the path of least resistance. The reaction to Sheeran suggests that, at the very least, after three years of livestreamed genocide, this norm is finally losing its hold in the cultural mainstream.

So far, Sheeran has not canceled his tour. He will likely be able to find scab artists to step in and replace his opening acts and supporting band.

Given the public furor over his dropping Macklemore, however, musicians will be weary of backlash for stepping in. Indeed, it’s likely only explicitly pro-Israel, anti-Palestinian artists who would; Sheeran can’t help himself to the lie of neutrality anymore.

And now none of his chosen musicians will perform with him, despite describing him as a friend. It is his position that they have deemed unacceptable.

The Real Stakes

The backlash arrives as such a relief only because the so-called Palestinian exception to free speech has been so thoroughly normalized.

Yet even if this does mark a watershed moment for mainstream culture, it can hardly be called a victory as the genocide in Gaza continues and West Bank pogroms escalate.

Donald Trump this week approved a $2.8 billion arms sale to Israel, including 40,000 one-ton bombs renowned for mass civilian annihilation. The stakes of Ed Sheeran’s tour pale in comparison.

That doesn’t mean it’s unimportant. Israel’s impunity-drenched eliminationist project has always relied on international disregard for Palestinian lives and mainstream accordance with pernicious and false pro-Israel narratives about Jewish safety. Every effort, in every sphere, to end that status quo should be celebrated and escalated.

“I am not complicit,” Sheeran wrote in a statement, which only seemed to confirm his complicity. “I have my personal views on this devastating conflict” — employing the verbiage of those who refuse to name a genocide. “There is a reason I do not use my professional platform for politics — my audience includes young people, often children, of all backgrounds.”

Recall, again, that he played a concert to raise funds for Ukraine in 2022.

It bears emphasizing that Macklemore said nothing remotely antisemitic. He called for a “free Palestine”; he also called for a “free Congo” and “free Sudan.” He condemned Israeli war crimes and added, “To all my Jewish brothers and sisters, criticism of Israel, criticism of apartheid, being against genocide in no way is a criticism of you.”

The reaction of Kraft and Zionist groups like the Israeli–American Council is, meanwhile, profoundly antisemitic, and generative of antisemitic violence: They suggest that we Jews should feel aligned with the genocide of Palestinians, and thus hurt by calls to end it.

A Fox News host said, of Macklemore’s performance, that “Free Palestine” is the new “Sieg Heil” — itself a vile act of Holocaust erasure.

And, as a friend of mine rightly noted, “The new Sieg Heil is the regular Sieg Heil.” Neo-Nazis abound.

Kanye West, who has spewed explicit anti-Jewish slurs and released a song called “Heil Hitler,” performed at stadiums that sought to ban Macklemore. Because, once again, this is not about Jewish safety; it’s about upholding the conflation between anti-Zionism and antisemitism, and crushing Israel-critical speech.

None of that is new. What feels new is that it isn’t working: Artists and supporters are rallying to Macklemore’s support, and Sheeran looks like a gutless idiot.

Being a “nice guy” can no longer sit comfortably alongside refusing to condemn a genocide that our home countries have backed and funded. That is a step in the right direction.