Technology

Disney sued over facial scans at Disneyland entrances

Disney facial – A class action lawsuit accuses Disney of using facial recognition technology at Disneyland and California Adventure without giving visitors adequate notice that their faces are scanned. The complaint seeks at least $5 million and argues guests should be able t

For some park visitors, a day at Disneyland and California Adventure is supposed to start with tickets—not with their face being turned into biometric data at the entrance.

A class action lawsuit filed against Disney says the entertainment company doesn’t adequately inform guests that its facial recognition systems scan people’s faces at the park entrances.. The complaint alleges that the notice provided to visitors is insufficient. leaving guests unaware that their biometric information is being collected.

The lawsuit seeks at least $5 million on behalf of park visitors. In the complaint, Blake Yagman, a lawyer for the proposed class, argues that guests should be able to expressly opt in to sensitive facial recognition technology with written consent.

“The onus of privacy rights should not be on the victim,” Yagman writes in the complaint. He adds that because facial recognition data is highly sensitive, “explicit written consent should be required to protect the privacy guests at Disney Theme Parks.”

Disney introduced facial recognition systems at both parks in April.. The company’s stated approach. as described in the complaint. is to dispose of the data it acquires from those platforms within 30 days.. But the suit challenges that timing, arguing the disposal policy may not reflect how the data is actually handled.

The complaint contends that the biometric information is compared to when guests first bought tickets or annual passes. and that their pictures are associated with those tickets or passes.. That linkage. the lawsuit suggests. means the data could be used in ways that extend beyond what visitors might reasonably assume from a simple 30-day disposal window.

The core fight in the case is straightforward: whether guests received enough information before their faces were scanned, and whether sensitive biometric collection should require explicit written consent rather than relying on visitors to figure out—after the fact—that their privacy was at stake.

Disney lawsuit facial recognition Disneyland California Adventure biometric data privacy class action

4 Comments

  1. I mean Disney’s gonna say they delete it in 30 days right? But people been saying “30 days” for like everything forever so I don’t trust it. Also if it’s tied to your tickets then it’s not really gone, is it.

  2. Wait… so does this mean my kid’s face is in some database now for years? I thought biometric was like instant and then they move on. If they require opt-in, how would they even do that at the gate without holding up everyone?

  3. Disney sued by who… Blake Yagman? Sounds like lawyer money. Like I’m sure the signs are there and people don’t read anything anymore. Also isn’t this the same thing as cameras? If the camera at the entrance can’t identify you then what are they even suing about, because I’m pretty sure it’s just for security. 5 million is a lot though, so who knows.

Leave a Reply

Your email address will not be published. Required fields are marked *

Are you human? Please solve:Captcha


Secret Link