Technology

Apple One prices rise in 12 European countries

Apple One subscribers face higher monthly bills in 12 European countries following another round of Apple One Family and Apple One Premier price increases.

The latest Apple One increases add to the rising cost of Apple’s subscription services. These rising fees could change the value proposition for customers weighing bundles against individual subscriptions.

Apple One Family plan now costs more in 12 countries. Apple One Premier pricing has increased in Portugal, Spain, and Switzerland.

Apple One Family prices have increased in the following countries:

  • Belgium
  • Bulgaria
  • Czechia
  • Denmark
  • Hungary
  • Latvia
  • Malta
  • Portugal
  • Slovakia
  • Slovenia
  • Spain
  • Switzerland

Apple One Premier prices have increased in these three countries:

  • Portugal
  • Spain
  • Switzerland

Price increases depend on region. For example, in Spain and Portugal, Apple One Family and Apple One Premier subscriptions each cost an additional 2 euros per month, as spotted by MacRumors.

Apple One Individual pricing remains unchanged in this round.

U.S. users also saw price increases on both Apple One Premier and Apple One Family in July 2025. Both tiers increased by $2 per month; Apple One Family jumped to $27.95 and Apple One Premier to $39.95.

However, like Europe’s latest price increases, Apple One Individual prices remained unchanged.

Apple One History

Apple launched Apple One in 2020 to let Apple users bundle Apple Services. This includes media streaming, like Apple Music and Apple TV, but also Apple Arcade and iCloud storage.

The three subscription tiers include the following services and storage allowances:

  • Individual: 50GB of iCloud+ storage, Apple TV, Apple Music, and Apple Arcade.
  • Family: 200GB of iCloud+ storage, Apple TV, Apple Music, and Apple Arcade.
  • Premier: 2TB of iCloud+ storage, Apple TV, Apple Music, Apple Arcade, Apple Fitness+, and Apple News+.

Apple One initially launched at $14.95 for an individual plan, $19.95 a month for an Apple One Family Plan, and $29.95 a month for an Apple One Premier plan. Current costs put an individual plan at $21.95, an Apple One Family Plan at $27.95, and an Apple One Premier plan at $39.95.

That means the Individual Plan has increased 46.8% since launch, while the Apple One Family and Apple One Premier plans have increased 40.1% and 33.4% since launch, respectively.

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