Technology

vivo’s camera app lets users rebuild controls freely

The vivo X300 Ultra’s camera app stands out for letting users rearrange shortcuts, toolbox tools, and even screen modes—plus switch between five presets that reorganize the entire experience. The writer argues Pixel and Galaxy camera UIs feel rigid by comparis

On the vivo X300 Ultra, the camera app doesn’t just look different—it behaves differently. After spending time with the phone’s camera hardware, the real comfort shift came from something quieter: the default camera app’s flexibility, from top shortcuts to how tools appear inside the viewfinder.

At the top of the camera UI. vivo offers a fully customizable “Shortcut bar. ” where users can select up to four controls to stay pinned for quick access.. There’s also another set of up to three customizable shortcuts that can appear directly inside the viewfinder on the right side.. Between those two areas. the app supports putting a wide range of functions right where you prefer them—options like Manual/auto focus toggle. Super Macro. Google Lens. High Resolution mode. Live Photo. Aspect Ratio. Raw Lighting. Countdown timer. and Styles/filters. plus Snapshot mode.

What stands out is how vivo doesn’t try to lock people into its own ordering.. The controls can be rearranged, moved around, removed, or added depending on what someone is shooting at the moment.. The practical effect is straightforward: when shortcuts start to clutter the interface. users can strip things back and prioritize the few options they actually reach for most.

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That emphasis on choice contrasts with how the article describes many major competitors.. It says most smartphone camera apps assume there’s one “correct” layout for everyone. and calls out Pixel and Galaxy cameras as especially rigid—feature-rich and pleasant to use. but lacking ways to customize controls or reorganize features the way vivo allows.

The flexibility extends beyond the top shortcuts.. The app also lets users customize the Toolbox. the bottom row of camera tools that appears when tapping the options button.. Users can fully rearrange that row by dragging options up or down to bring frequently used controls to the front.. Because the Toolbox tools overlap with the shortcut options. the article notes you can remove shortcuts from the main interface entirely and rely on the Toolbox only when needed.

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Even the camera’s main screen modes can be adjusted.. While Photo and Video are grayed out because they are the main shooting modes. the remaining modes next to them can be customized.. The writer says you can also add to those options—listing Pro Photo mode. Ultra HD Document (to snap clear pictures of a document). Food photo mode. and more.

The article then points to a layer of “set it and switch” convenience: five camera UI presets that reorganize the experience rather than simply applying a cosmetic look.. The presets are: Default, Immersive, Stage, Scenic, and Video Creation.. Each preset changes the mode carousel, toolbox, and shortcut layout.. For example. the Immersive preset reduces visible controls and simplifies the carousel to Photo. Video. Portrait. and More. while Video Creation pushes video tools and modes forward and Stage surfaces concert-focused shooting features.. The pitch here is that if users don’t want to manually organize layouts. they can use a preset to minimize distracting options.

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This all feeds into a broader push for camera UIs to match the shooter, not the other way around.. The story places that idea next to a reported shift in Apple’s plans.. It cites a recent Bloomberg report saying Apple is planning a much more customizable Camera app for future iPhones as part of its next major software redesign—where users may be able to decide which controls appear. where they’re placed. and which functions they prioritize.

Between these details. a clear pattern emerges within the vivo app: users can choose the shortcuts that sit on top. the smaller shortcuts that appear in the viewfinder. and the toolbox tools that show up when the options button is tapped—and then use presets that automatically reshuffle those same elements into different layouts.

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The writer’s comparison lands on urgency as smartphone cameras pick up more complexity.. They argue that Google and Samsung should follow suit. especially as Android camera features start adopting more AI-enabled photography capabilities—meaning the number of available options is likely to keep growing.. And while the piece acknowledges Samsung and Google’s camera apps are attractive and enjoyable. it frames vivo’s approach as the missing piece: a UI people can tailor to different situations. rather than being forced into a single. brand-defined arrangement.

The vivo X300 Ultra itself is described in the surrounding product framing as offering “Great video capture,” with a “35mm main camera” and “Big battery,” and as “One of the best camera phones of 2026.”

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